Social influence relation management is big fancy corporate speak for a fairly simple idea.
Corporate marketers use online influencers to build their brand, and you can, too. Find out How Marketers Use Online Influencers to Boost Branding Efforts by finding bloggers, tweeters and other people who have influence in social media. They team up with these cool people and promote their brand by offering giveaways, making ad deals, etc. The same principles will work on a smaller scale. Back in the olden days before social media (last year) photographers would run promotions such as clubs, referral credits, etc. Take those programs online. Find out what your clients are doing. Odds are one of them has a blog that people are addicted to. Team up with influencers and expand your reach. Sponsor contests, give away great prizes, and use that strategy to expand your network. Your next new client is waiting for you to find them and this just may be the way you do it.
Back Home
1 Comment at "Be a Social Influence Relation Manager"
[...] An interesting post today. Here’s a quick excerpt: Find out How Marketers Use Online Influencers to Boost Branding Efforts by finding bloggers, tweeters and other people who have influence in social media. They team up with these cool people and promote their brand by offering giveaways … Read the rest of this great post Here [...]
Comment Now!