What is your DWF Username? Jen Williams

What is your Full Name? Jennifer Williams

What is your business Location? Vancouver, BC Canada

What is your website URL? http://jenniferwilliams.com/boudoir

What’s your facebook page URL? http://www.facebook.com/JenniferWilliamsBoudoirStudio

How many years have you been in business? 3

Was there life before photography or has this been a lifelong passion for you? Before I was a photographer I owned a retail swimwear store with my mom for 8 years, and before that, I made jewelry! Photography has always been something I was interested in but never got around to really taking it seriously.

How did you become a professional photographer? When I started practicing shooting with my friends, I realized how much I enjoyed connecting with people. I moved from friends to friends-of-friends and eventually strangers.  I decided I was ready for a change in my life, so I dove in.

What’s been your biggest business challenge? How have you faced that challenge? Re-establishing my business has been the biggest challenge of my life.  My husband and I moved to Vancouver from Edmonton in September 2010 and it definitely has been an uphill battle. The market here is pretty saturated, not to mention, it’s a huge city.  This past year has been full of a lot of hard work, and thankfully, it’s starting to pay off!

What’s the most effective way you’ve found to market your studio? Aside from referrals, Facebook has been great for me. I book a lot of clients because they saw a friend ‘like’ one of my posts.

If we needed a photographer today why would we book you? What makes you unique? I can make anyone look amazing, with or without clothes!

What is the one item used in your shooting or editing workflow you can’t live without? What makes it indispensable?  Portraiture plug-in for photoshop. I have customized my own action to apply it as much or as little as I want. It is the little bit of polish that finishes my images.

What advice would you give to an aspiring photographer? Be willing to pick yourself up when you get knocked down. Always try to one-up yourself and shoot better images each time you pick up your camera.

What has the DWF done for your business? Having a community of talented photographers to participate in has been extremely helpful. Any problem I’ve come across, I’ve been able to get help in the DWF. I’ve also found new products, learned techniques, received amazing feedback and made some pretty cool friends.

How do you use the DWF? I mostly hang out in the boudoir forum but I read and participate in the business and marketing boards too.

Optional, but come on, be a sport: If you could have any superpower, what would it be and why? I would love to be able to wriggle my nose (like I Dream of Jeannie) and make anything I want appear, or disappear! haha!!  I don’t think I need to explain why on that one!

 

You can find help for almost any (photography-related!) problem, plus info on new products, tips, techniques and feedback from experienced pros on the DWF. Take a test drive and see: http://bit.ly/tuoDPx

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