While at WPPI I stopped by the Photographers Toolkit booth to talk to long time DWFer John “Juanito” Mireles. You might remember that we featured John and his amazing work right here on the DWF blog a few months back. (Read our exclusive interview with John)
Anyway, while we were chatting his Lookbook caught my eye straight away as something I had not seen before. What’s a Lookbook you ask? I’ll just refer to the toolkit website to better explain that:
All the megapixels in the world won’t make stiff clients look good together. For that, you need some visual encouragement. Enter the Lookbook. With hundreds of poses and tips its swatchbook format, you’ll quickly find inspiration for creating images that your clients will love!
When you’re in the midst of your engagement, wedding or portrait shoots, use the Lookbook’s swatchbook design to quickly find a variety of poses and ideas for creating natural-looking shots with your subjects. Give your clients a peak so that they’ll know the look you’re going for. In between shots, there’s plenty of images to study. The tips will help you emulate the Lookbook looks and guide you in creating your own unique poses and compositions.
There are a few posing and inspiration pocket guides out there, Jerry Ghionis’s pickpockets come to mind, but the Lookbook is different in that it focus mostly on the subjects and not what is around them. Giving you posing ideas that you can recreate just about anywhere.
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4 Comments at "Look at the Lookbook for Posing Ideas"
I don’t know about you, but I just found a new way to give proofs to clients: the fandeck proofbook! They might actually WANT to buy that.
Where do ya get this product? thanks
Randy I believe Fandeck is just a generic term for the type of book it is.
http://images.google.com/images?sourceid=chrome&q=fandeck&um=1&ie=UTF-8&ei=3YWoS5GzKsb_lgetlKTdAQ&sa=X&oi=image_result_group&ct=title&resnum=11&ved=0CEUQsAQwCg
FYI, a fandeck is normally something interior designers and architects (my other day job) use with color samples. A paint manufacturer will send you a fandeck with very accurately representative color samples of all of its colors. Figure one sample per photo slot as seen in the product mentioned in the above article.
Having a handy, travel-size book with all of the available colors lets you compare them to a sample of just about any other materials, or even other colors with the book itself. The fact that it’s long lets you bend over the ‘page’ to lay one sample atop another in the book. Usually, both sides of each ‘page’ are printed on to save space.
A fandeck proofbook would be a much better size for client to carry around than a 8 1/2″ x 11″ book. You wouldn’t have to flip pages to compare pictures. You could even bend pages to do a side-by-side comparison.
I am totally going home tonight and setting up an Aperture preset book with metadata text inserts and page numbers for one of these. If you drop $150 or so for a guillotine cutter on ebay and some more for mounting products, you could be cranking these out in short order.
A drill press might be helpful, and office suppliers should carry steel shafts for the ‘hinge’ of the book. I use them with thick sets of plans all the time.
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